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The Evolution of Eva Peron in the North American Consciousness
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The Evolution of Eva Peron in the North American Consciousness
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Description
Identifier
Thesis
1710
Author
Spaderna, Summer L.
Title
The
Evolution
of
Eva
Peron
in the
North
American
Consciousness
Publisher
Central Connecticut State University
Date of Publication
2002
Resource Type
Master's Thesis
Abstract
Although
historians
have
long
been
familiar
with an
accepted
picture
of
Eva
Peron
, the
elusive
personality
of
Argentina's
most
dynamic
female
has
undergone
a
significant
evolution
in the
past
fifty
years
. As an
unknown
actress
,
Eva
Duarte
was
first
exposed
to the
North
American
public
in
La
Cabalgata
del
Circo
(1944)
, a
film
that
played
to a
limited
audience
in
one
of
New
York's
foreign
film
theaters
.
Over
thirty
years
later
,
Eva
Peron's
created
persona
was
presented
to a
significantly
larger
audience
in
Andrew
Lloyd
Webber
and
Tim
Rice's
contentious
Broadway
musical
called
Evita
(1978)
.
More
recently
on the
silver
screen
in
Alan
Parker's
1996
film
,
Evita
,
starring
Madonna
, the
public
image
of
Eva
Peron
,
better
known
as
Evita
,
became
a
truly
international
personality
.
Consistently
in the
public's
view
from
August
of
1946
when
Newsweek
elected
her "
la
presidenta
"
Eva
Peron's
public
facade
was
subjected
to an
ever-increasing
common
interest
as the
North
American
fascination
for this
controversial
female
in the
political
arena
grew
.
Throughout
that
time
,
Eva
Peron's
known
image
has
endured
continuous
adaptations
.
During
the
1960's
,
communications
theorist
,
Marshall
McLuhan
,
coined
the
phrase
"the
medium
is
the
message.
" He
argued
that in
each
cultural
era
the
medium
, in
which
information
is
recorded
and
transmitted
,
is
decisive
in
determining
the
character
of that
culture
. This
is
also
true
of the
perception
one
has for the
illusive
reality
of
Eva
Peron
,
whether
throughout
her
brief
thirty-three
year
life
or, as
it
exists
2
today
. These
media-generated
perspectives
are
widely
divergent
. The
depiction
of
Evita
is
, not in
effect
, the
description
of a
notorious
and
unscrupulous
woman
alone
, but
rather
, the
product
of the
tempestuous
relations
between
the
United
States
and
Argentina
during
the
Peron
regime
.
Evita's
image
was
frequently
the
byproduct
of the
North
American
press
'
view
of her
president-husband
,
Juan
Peron
, as the "
fascist-dictator
of
South
America
".
Evita
,
more
frequently
than not, was
unjustly
on the
receiving
end
of this
public
battlefield
of
suspicion
in the
media
. The
negative
aspects
of her
life
were
featured
throughout
familiar
newspapers
and
magazines
of her
day
. She
became
the
media
focus
. In
consequence
, this
emphasis
neglected
to
reveal
the
respectable
aspects
of her
role
as the
first
lady
of
Argentina
, but
more
importantly
, the
fact
is
that
Eva
Peron
was a
powerful
and
influential
woman
who
was a
threat
to the
military
, the
Argentine
upper
class
, her
husband
and
men
in
general
. The
spirit
of
Eva
Peron
was a
constant
force
during
her
lifetime
. The
ghost
of that
presence
has
haunted
Argentina
to this
very
day
. This
thesis
is
more
than a
mere
retelling
of the
events
that
made
up
the
life
of
Eva
Peron
.
It
is
an in
depth
evaluation
of how the
various
media
sources
manipulated
the
available
information
to
create
a
negative
image
in
print
and
later
on
film
of
one
of the
most
important
and
controversial
women
of the
late
1940's
and
early
1950's
,
Eva
Peron
. For
more
than
fifty
years
that
negative
cast
has
endured
and
still
continues
as an
important
part
of the
North
American
consciousness
at
present
. This
assessment
of the
Perons
and the
times
they
lived
in
is
based
on an
extensive
examination
of the
following
:
historical
manuscripts
,
constitutional
documents
,
secondary
sources
,
foreign
news
sources
,
various
internet
resources
,
video
documentaries
,
scientific
journals
,
biographies
and
Evita's
auto-biography
.
More
significantly
, this
study
represents
an
exhaustive
survey
of the
most
important
public
opinion
weekly
and
monthly
news
sources
easily
available
to
North
Americans
throughout
that
time
.
Appendix
IV
is
an
annotated
bibliography
of those
sources
,
which
can
be
found
easily
in this
study
. This
thesis
is
organized
topically
,
using
a
series
of
chapters
with
accompanying
sub-topics
within
the
chapters
to
explain
how the
media
has
created
a
person
and
imprinted
this
person
in the
minds
of
Americans
during
the
almost
always-unstable
relationship
between
the
United
States
and
Argentina
. How
Eva's
reality
has
evolved
over
the
past
fifty
years
to that
paradoxical
perspective
of
today
,
is
the
subject
of this
work
.
Subject
Perón, Eva, 1919-1952
Department
Department of History
Advisor
Richard, Alfred Charles, 1937-
Type
Text
Digital Format
application/pdf
Language
eng
OCLC number
713734100
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