Customer relations -- Management -- Data processing; Self-organizing maps; Data mining
This study outlines a method of determining individual customer potential, based solely on data present in the customer database: descriptive information and transaction records. We define potential as the incremental turnover that any particular...
This study investigated the behaviors and perceptions of New Haven commercial
district retailers elicited by panhandling. This research is important because it
primarily focuses on the victimization of merchants. Previous research focuses on
the...
Mobile communication systems -- United States; Wireless communication systems -- United States; Communication in education -- United States
The purpose of this Capstone Project is to research and provide a solution on how mobile technology can be used as a communication tool between a faculty member and his or her students. The solution will be to allow faculty members the ability to...
The primary objective of this study was to test the effects of caffeine on cigarette smoking. Two hundred male and female smokers who were customers of Sullivan Banquet Hall and Bar, a drinking establishment, were asked to drink one of five...
The online DVD rental company Netflix® advertises that their service "is the best way to
rent movies1." Though Netflix® claims they enable customers to "find and discover movies they
will enjoy", consistently renting movies that meet personal...
Skis and skiing -- Climatic factors -- New England; Climatic changes -- Economic aspects -- New England
Temperature increase is affecting tourism industry around the world. It has an effect on winter tourism especially on ski and snowboard resorts in New England region of the United States. As winters become milder and less snowy, resorts have to...
Helping is a phenomenon that has been widely studied in psychology. Two types of helping that can occur within an organization are organizational citizenship behavior, or OCB, and volunteering. OCB is helping that occurs during the course of...
